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Advanced Diploma in Sales & Marketing Management

Advanced Diploma in Sales & Marketing Management

Original price was: ₹8,000.0.Current price is: ₹4,000.0.

This Advanced Diploma in Sales & Marketing Management is designed to equip students with advanced skills and knowledge in sales strategies, digital marketing, consumer behavior, and brand management. The program blends theoretical concepts with practical applications, preparing graduates for leadership roles in sales and marketing across various industries.

Category:

Description

Course Duration

  • Full-time: 12–18 months

  • Part-time/Online: 18–24 months

Entry Requirements

  • A Diploma in Sales/Marketing/Business or equivalent OR

  • 2+ years of relevant work experience (subject to assessment)

  • English proficiency (IELTS 6.0 or equivalent, if applicable)

Course Modules

Core Subjects:

  1. Strategic Marketing Management

    • Market analysis, segmentation, and positioning

    • Developing marketing strategies for competitive advantage

  2. Consumer Behavior & Market Research

    • Understanding buyer psychology

    • Data-driven decision-making

  3. Digital Marketing & Social Media Strategies

    • SEO, PPC, content marketing, and email campaigns

    • Social media branding and analytics

  4. Sales Management & Negotiation Techniques

    • Sales forecasting, pipeline management

    • Advanced negotiation and closing strategies

  5. Brand Management & Advertising

    • Building brand equity

    • Integrated marketing communications (IMC)

  6. Retail & Distribution Channel Management

    • Supply chain strategies

    • E-commerce and omnichannel marketing

  7. Business Development & Client Relationship Management (CRM)

    • Key account management

    • CRM tools (Salesforce, HubSpot)

  8. International Marketing & Global Trends

    • Cross-cultural marketing strategies

    • Export and import marketing

Electives (Choose 2):

  • Digital Analytics & Big Data

  • Entrepreneurship in Marketing

  • Luxury Brand Marketing

  • B2B Marketing Strategies

Assessment Methods

  • Case studies & real-world projects

  • Presentations & sales pitch simulations

  • Exams & research reports

  • Internship/Capstone Project (optional)

Career Opportunities

Graduates can pursue roles such as:

  • Sales Manager

  • Marketing Manager

  • Digital Marketing Specialist

  • Brand Manager

  • Business Development Executive

  • Market Research Analyst

Certification & Progression

  • Award: Advanced Diploma in Sales & Marketing Management

  • Pathway: Credits may transfer to a Bachelor’s Degree in Marketing/Business Administration.

Why Choose This Course?

✅ Industry-relevant curriculum
✅ Hands-on training with real-world case studies
✅ Expert faculty with corporate experience
✅ Networking opportunities with professionals

Enrollment Details

  • Next Intake: [Month/Year]

  • Fees: [Contact Institution]

  • Scholarships: Available for eligible candidates

Contact: [Email/Phone/Website]

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