Description
Course Duration
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Total Duration: 3–6 months (flexible learning options available)
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Delivery Mode: Online/In-person/Blended Learning
Key Learning Objectives
By the end of this course, students will:
✔ Understand fundamental sales and marketing principles.
✔ Develop effective sales strategies and negotiation techniques.
✔ Learn digital marketing tools (SEO, Social Media Marketing, Email Marketing).
✔ Master customer relationship management (CRM) techniques.
✔ Analyze market trends and consumer behavior.
✔ Create impactful marketing campaigns.
Course Modules
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Introduction to Sales & Marketing
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Core concepts of sales and marketing
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Differences between B2B and B2C marketing
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Consumer Behavior & Market Research
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Understanding customer needs
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Data-driven decision-making
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Sales Techniques & Negotiation Skills
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Prospecting and lead generation
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Closing deals effectively
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Digital Marketing Fundamentals
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SEO, PPC, and Content Marketing
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Social Media & Influencer Marketing
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Branding & Advertising Strategies
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Building a strong brand identity
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Traditional vs. digital advertising
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Customer Relationship Management (CRM)
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Tools like Salesforce, HubSpot
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Retention and loyalty strategies
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Marketing Analytics & Performance Measurement
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Key metrics (ROI, Conversion Rates)
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Reporting and optimization
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Who Should Enroll?
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Sales representatives looking to advance their careers
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Marketing professionals seeking updated skills
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Entrepreneurs and business owners
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Fresh graduates aiming for a career in sales & marketing
Certification & Assessment
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Assessment: Quizzes, case studies, and a final project
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Certification: Awarded upon successful completion
Career Opportunities
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Sales Manager
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Marketing Executive
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Digital Marketing Specialist
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Business Development Representative
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Brand Manager
Why Choose This Course?
✅ Industry-relevant curriculum
✅ Hands-on training with real-world case studies
✅ Expert instructors with corporate experience
✅ Networking opportunities with professionals
Enrollment Details
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Next Intake: [Insert Date]
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Fee Structure: [Mention if available]




