Description
Course Duration:
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3 to 6 months (depending on the institution)
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Flexible learning options (online/offline)
Eligibility Criteria:
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Minimum 10+2 (High School Diploma) or equivalent
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No prior experience required (suitable for beginners)
Course Modules:
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Introduction to FMCG Industry
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Definition, scope, and key players
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Trends and challenges in the FMCG sector
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Marketing & Brand Management in FMCG
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Product positioning & branding strategies
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Pricing, promotions, and advertising
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Supply Chain & Distribution Management
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Logistics, warehousing, and inventory control
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Retail and e-commerce distribution channels
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Consumer Behavior & Market Research
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Understanding buyer psychology
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Demand forecasting & competitive analysis
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Sales & Retail Management
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Key account management
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Merchandising and in-store promotions
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Digital Transformation in FMCG
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E-commerce, AI, and automation in FMCG
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Social media and influencer marketing
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Career Opportunities:
After completing this course, students can explore roles such as:
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FMCG Sales Executive
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Brand Manager
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Retail Operations Manager
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Supply Chain Analyst
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Marketing Coordinator
Certification:
Upon successful completion, participants receive a globally recognized certificate in FMCG, enhancing employability in retail, manufacturing, and consumer goods companies.
Why Choose This Course?
✅ Industry-relevant curriculum
✅ Practical case studies & real-world applications
✅ Expert-led training sessions
✅ Career support & placement assistance
Enroll Now to Kickstart Your Career in the Fast-Paced FMCG Industry!


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